With its devoted purpose of uniting people, connecting with, and embracing the very heartbeat of the LGBTQIA+SB community - welcome to PRIDE 🏳️🌈
A celebration of self-confidence, expression, support and boundless love, while representing allyship and respect for identity diversity.
Created in collaboration with selected First Nations artists, this ally-friendly collection captures the powerful journeys, joys, and struggles many experience while navigating towards self-understanding, love, acceptance, and identity.
Today, and every day, Life Apparel exists as a messenger and vessel for First Nations Artists. Built on diversity and inclusion, collectively, we strive to amplify all voices, accelerate social change, and initiate important conversations through fashion. We nurture supportive, empowering, and inclusive environments for everyone, fostering a space where all voices matter, and our differences are celebrated is an integral part of who we are.
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*As way of acknowledging all community members, Life Apparel uses LGBTIQA+SB as an inclusive reference for: Lesbian, Gay, Bisexual, Transgender, Intersex, Queer, Sistergirl and Brotherboy.
ACKNOWLEDGEMENT OF COUNTRY
Life Apparel celebrates and acknowledges the traditional custodians of the land on which we live and work, the Kombumerri families of the Yugambeh Language Region. We pay our respects to Elders past, present and emerging for their generosity and custodianship of Country throughout Australia.
We recognise and honour the ongoing connection and deep spiritual relationship that Aboriginal and Torres Strait Islander peoples have to this Country, and acknowledge the unique role they play in caring for and protecting it for future generations. As an Australian-led boutique label and proud allies, we demonstrate our respect for First Nations peoples through our commitments to environmentally sustainable and ethical business practices. We recognise their continuing connection to land and waters, and thank them for protecting our natural resources and ecosystems.